We gathered five useful statistics from IDC Malaysia about online shopping statistics in Malaysia. Hope these statistics help you in your eCommerce marketing plans.

A Statistic for Malaysian Online Shopping - Job Categories

Something funny to share! :)

If you want to get noticed on Facebook, your profile photos do help to build your online relationship. Please take a look the infographic below from Pixable.

When comes to do social media marketing on social networking sites e.g Facebook, Twitter, Linkedin, etc. most Social Media Consultants advise you to add as many friends as you can on social networking sites, then create groups and draw all of your friends to your groups. But the question is, how many of the friends you add are your targeted market? How many of them really needs your services and products?

There is one great way to build your targeted markets on this non-targeted social networking sites - Do it the reversed way.

My way to advise my customers to do social media marketing is join groups first then build their friendship later.

For example, my industry is internet marketing. I would join groups that related to SEO, SEM, Social Media Marketing on Facebook and Linkedin (for Twitter, I just need to search and read  people's tweets, I will know the people I want to add are my targeted market), join conversations within the groups, help people who have questions related to internet marketing. Once I have talked to them, then I add them as my friends, almost 99% of them are happy to be my friends because I have already built relationships with them. With this tactics, I can build high targeted market even on non-targeted social networking sites.

Yes, it is slow but it is worth for long term! When you have new products or services, you already have a highly targeted customer ldatabase to market without wasting time to look for new customers.

Inspired by the article written by Jessica Lee from Bruce Clay, Inc. - The Facebook "Like" Button, Dissected, I have decided to blog this topic – The Future of Social Media Marketing.

For offline, word of mouth marketing is still the most powerful marketing strategy. For online, this already happened on social networking sites e.g Facebook, Twitter, Linkedin, etc. But with Bing and Google newly launched social search engines, the power of word of mouth marketing is getting bigger and more important. Let me show you why.