Give before you take is a universal truth. It applies in everything in our lives, especially if you want to be success in your lives, you have to give even more and give first before you can take.

Same goes to internet marketing in Malaysia (should be internet marketing international), you have to give before you take.

For example:
- Give quality content to your searchers on search engines so that they can search you to read your content. By reading your content, you build relationship with them.
- Give them free advice before you can do businesses with them online by using texts, videos, images so that you can position yourselves as experts in your fields to convince your readers.
- Commenting on other people's blogs and forums first for your link building campaigns for your search engine optimization.
- Join conversations, talk and communicate with people to build relationship first before even you can do businesses with them on social networking sites.
- Give quality products and services to your buyers before they help you to spread your them.
- Give something useful before you can get their email addresses to build your targated customers databases.

This is one of the basic things internet marketers have to do to build human based websites.