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About Kent Ong

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aboutkentongBorn and bred in Malaysia, Kent Ong knew his sense and purpose in life from very early on and this understanding led him to study and option a Bachelors Degree in Business Administration from a widely popular University in Malaysia known as Northern University Malaysia. He is now an Internet Marketing Consultant and has been at it for the past seven years.

What Kent Ong does in the course of his work is Search Engine Optimization (SEO), Search Engine Marketing (SEM), working on Google Adwords for his clients, fine-tuning affiliate programs and helping his clients promote their blogs or websites through social media marketing. In fact, Kent Ong has mastered the art of promoting all types of tools, services, devices through search engines or even eBay.

What makes Kent Ong stand out among the many competitors there are in the market today is this – his focus is on helping his clients develop a relationship with the end-users and potential customers.

He has mastered the art of online promotion by digging his hands into the dirt which is to sell on eBay and that's when he started learning how to promote his own services and products. This was nearly a decade ago when people only began to realize how important the internet was going to be. But he did it the conventional way – sell, sell, sell and then sell some more. It was push marketing through and through and it didn't last. After a year of that, the sales started to drop as more competitors emerged out of the every corner of the planet. Everyone, with the internet, has fair chance, fair game.

He knew he had to do something different to get back that edge that he had and deftly dived into research. It was then that he discovered that in order to be a level above all the competition, he needed to start building relationships with his customers and potential customers. That is when he started doing exceptionally well on eBay...better than ever before.

His expertise was intriguing, hence, he found himself being interviewed by Malaysia's top dailies like The Star, The News Straits Times, PC.com and eBay Malaysia.

Every year, there is an increase of money being pumped into ads, regardless of channel. With the influx of commercials and fight for attention and the same 24 hours per day that we still have, suffice to say that there will be less and less chance of people taking notice of the advertisement that you have put out.

Consumers, on their end, will become smarter consumers, choosing to buy from people they can trust, understand them, gives them attention and is willing to build a relationship with them.

Instead of skimming the surface and pushing the sale through without really seeing the target market for who and what they are, Kent Ong spends his time delving deep into the hearts of the consumers, trying to understand their core system, communicate with them and then delivering them a master plan that brings in justifiable ROI.

Currently, Kent Ong provides marketing consultancy services for companies like McCurry Restaurant, Asia Gemologist Laboratory, Yin Qi Choir, Music Centre, Buffet Delight, Whitney Academy Sdn. Bhd, etc. On top of that, he is the brainchild behind World Web Creator and Human Website.


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